Hrone And Liberty Monetization: No Loot Boxes Or Gacha System

Throne and Liberty is setting a new trend in the world of gaming monetization, with NCSoft's bold decision to do away with loot boxes and gacha systems. The developer's approach signals a significant shift in the industry's monetization strategies and is certainly worth exploring in more detail.

In recent times, the utilization of loot boxes and gacha systems appeared to be a lucrative avenue for game developers. These systems involved offering players the opportunity to spend money on randomized virtual items, which created a sense of excitement but also fueled controversy and frustration among gamers. The high costs associated with acquiring these unpredictable items often left players feeling disheartened in the long run. NCSoft seems to have recognized this shift in player sentiment and is aligning its strategy with the changing landscape of the gaming industry.

Throne and Liberty is now embarking on a monetization journey that ditches probability-based items in favor of Battle Pass subscriptions. The Battle Pass model grants players a subscription, enabling them to access specified rewards as they achieve predetermined milestones during the subscription period. This monetization system removes the element of chance, giving players greater control and transparency over what they'll receive. The Battle Pass approach is gaining popularity worldwide as players appreciate knowing exactly what they'll get, making it a more appealing and consumer-friendly choice.

During the most recent Throne and Liberty Closed Beta Test (CBT), the system underwent a significant transformation. The "draw items" that relied on chance and randomness were completely eliminated. Instead, players were introduced to the Season Pass, which offered cosmetic rewards with minimal impact on actual combat abilities. This strategic shift reflects a targeted approach aimed at the European and North American fan base. These regions have displayed a notable aversion to probability-based items, emphasizing the importance of aligning with local preferences and regulations.

The introduction of the Season/Battle Pass monetization model was met with enthusiasm from users, indicating that NCSOFT is heading towards a permanent exclusion of probability-based items. To achieve the same revenue levels as those generated by probability systems, a robust subscriber base is essential. This suggests that NCSOFT holds a high level of optimism regarding the number of players Throne and Liberty will attract, both in Korea and on a global scale.

In summary, Throne and Liberty's innovative approach to monetization represents a significant departure from the industry's traditional methods. By removing probability-based items and focusing on Battle Pass subscriptions, the game aims to provide a more transparent and player-centric experience. As the industry adapts to evolving player expectations and regulations, NCSOFT's forward-thinking strategy could pave the way for future games to follow suit. With more information on Throne and Liberty expected soon, the gaming community eagerly awaits the revelations that will unfold during the Launching Showcase on November 2nd at 11 o'clock, hosted by NCSoft.